The website is very functional, but perhaps not as developed as it could be. There are excellent uses of colour and placement, and it would have been nice to see some pages differentiated from others - the layouts are all very much the same.
The preliminary site is not complete, and the Media page is perfunctory. This must be made good or it will be penalised.
There is a fair amount of level 3, a lot of level 2 and some level 1 (particularly the video). The overall mark for coursework may be in the region of 36 marks out of 60.
In your research and planning, the survey results are hard to read, because you need to write about what you found out - explain the statistics that you got, and then relate them to your site. The question about ‘how does your media product represent particular social groups’ has to have your survey as the evidence for what you have achieved, so you need to discuss the results of the survey against what your site does. This applies to ‘How did you attract/address your audience” as well.
Your research into similar products and a potential target audience is good, but must be improved by analysing your survey properly. The organisation of actors, locations, costumes or props seems to have gone well - although I think you should comment on how you photographed the babies. There isn’t much work on shotlists, layouts, drafting, scripting or storyboarding. Time management is good. There is proficient use of digital technology or ICT in the presentation.
In your evaluation, there is basic understanding of the forms and conventions used in the productions. Better use of evidence would get you a better mark - suggestion: write more about forms and conventions to show off your knowledge.
There is basic understanding of the role and use of new media - this seems clear. There are little flashes of development, with the colour and general layout making more of it. Rollovers and other interactivity work competently. The video is a bit of a disappointment. There is fair understanding of the combination of main product and ancillary texts.
The basic understanding of the significance of audience feedback has still to be reflected and posted.
Please would you put your blog in the logical order that the exam board needs - from first to last..
There is proficiency skill in choice of form in which to present the evaluation, ie your Blogspot. You are a fairly proficient communicator, but this needs more evidence.